Mrs Crimble's gives away thousands of free treats in its ‘Share the Love’ campaign

I just wanted to share the exciting news that 1,000 Mrs Crimble’s treats will be sent out free every month until the end of 2012 to those who deserve a bit of kindness.  Anyone can nominate a deserving friend or relative by visiting www.letsbakelove.com. Go on, have a think - I'm sure you can come up with someone who deserves a bit of kindness. Alternatively, you can try to convince me in the comments why I should nominate you !!

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A recent survey commissioned by Mrs Crimble’s has shown that while times may be tough, nearly nine out of ten of us would still rather experience an act of kindness than win £10 on the lottery.  The survey also revealed that 84% of people feel guilty about not being in touch as much as they’d like with the people they most care about. 

The ‘Share the Love’ survey from the much loved bakery brand also found that when asked about the kindest person they know, people were almost twice as likely to choose a woman over a man.  This adds weight to research carried out on 1,000 pairs of twins by Edinburgh University last year, which suggested that half of all women appear to be genetically predisposed to helping others compared to only a fifth of men.

The ‘Share the Love’ survey from the much loved bakery brand adds weight to research carried out on 1,000 pairs of twins by Edinburgh University last year, which suggested that half of all women appear to be genetically predisposed to helping others compared to only a fifth of men.

As a result, the much loved bakery brand has launched the ‘Share the Love’ campaign to spread some kindness nationwide.  Anyone can nominate a deserving friend or relative by visiting www.letsbakelove.com.  Mrs Crimble’s are planning to send out 1,000 free packs of goodies every month including lots of Britain’s favourite macaroons, Bakewell slices and Double Choc Brownies.

Another way to be kind is to treat someone to a pack of Mrs Crimble’s pink Cranberry Macaroons – not only will they be much appreciated but Mrs Crimble’s donates 10p to Breast Cancer Campaign from every sale.  

SNAPSHOT ON KINDNESS AROUND THE UK

• Welsh - Too busy to be kind
  More than two-thirds (67%) of people living in Wales say that a lack of time prevents them from being kinder. That figure is even higher than the number of Londoners (60%) who blame a shortage of time for not being kind more often.
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• South West - People appreciate kindness more than anywhere else in the UK
  91% of people would rather experience an act of kindness rather than win £10 on the lottery.
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• Scotland - Kinder than English and Welsh
  When British people were asked, ‘Who is the kindest person you know?’ 14% more Scots were chosen proportionately than English or Welsh.
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• Northern Ireland - The only place in the UK where men are seen as being as kind as women
  When people across the UK were asked, ‘Who is the kindest person you know?’, they were almost twice as likely to choose a woman over a man. However, in Northern Ireland 50% of people thought that a man was the kindest person they knew against 46% saying it was a woman (4% ‘didn’t know’ or couldn’t decide).
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• North West - Home to Britain’s kindest women
  When the British were asked, ‘Who is the kindest person they know?’, they were almost twice as likely to choose a woman over a man. However, in the North West of England 74% of people chose women as the kindest person in their lives over a meagre 19% who chose men.
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• North East - Lack of money takes a toll on the North East’s kindness
  45% of people in the North East (compared with only 29% in the North West) feel that a lack of money prevents them from being kinder – a significantly higher percentage than in any other part of the UK.
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• London - Kinder than we think 
  Only 9% of Londoners would rather win £10 on the lottery than experience an act of kindness.  That compares with 15% preferring to take the cash in Wales, for example.

for more information :  www.letsbakelove.com

Other reviews you may be interested in :

 Mrs Crimble's Teams Up with Breast Cancer Campaign

 Mrs Crimble's Chocolate Coconut Macaroons review

 Mrs Crimble's Pancake Mix review